Saturday

instagram Saturday

Summary: The best time to post to Instagram on Saturday is 10 AM with medium high engagement.

Saturday is the first day of the weekend in most western countries. None of the businesses featured in the Sprout Social study saw their peak engagement with Instagram posts on Saturday. Disclaimer: Graphs shown may not depict accurate data for super targeted niche topics or sites.

Specific Post Times By Type

Media posts saw medium low activity at 10 AM and again from 1 PM to 4 PM. Not a lot to say here. Instagram users were not actively engaged on Saturday.

Consumer goods posts saw better engagement than media posts. Medium engagement occurred from 9 AM to 1 PM Saturday with medium high engagement at 10 AM.

Education posts had high engagement Saturday evening. Posts saw the most activity at 6 PM and 8 PM.

Instagram posts for nonprofits in the study saw medium engagement between 1 PM and 2 PM on Saturday.

Tech industry posts had medium to medium high engagement on Saturday. Posts for this field did best between 7 AM and 11 AM Saturday.

Instagram healthcare related posts saw medium low engagement on Saturday from 9 AM to 11 AM.

The posts for education and tech did the best on Saturday. While this activity does not measure up to the high activity during the week, there is still some interaction with Instagram users to be had on Saturday.

This ends the week for most western based business many of whom were actually closed on Saturday. The majority of more active industry related postings still occurred from Tuesday through Friday. Here also ends this series of posts on the best day to post to Instagram. Hope you enjoyed it or, at least, learned something. You can start over with Sunday or continue on to the summary pages for each day. Thanks for the click!

Read more about Sunday Instagram Posts.

Check the summary page for Sunday.